…But Who's the Customer?

Author: Smith, Bill

Source: Social Marketing Quarterly, Volume 13, Number 3, September 2007 , pp. 85-87(3)

Publisher: Routledge, part of the Taylor & Francis Group

Document Type: Research article

DOI: http://dx.doi.org/10.1080/15245000701512827

Publication date: 2007-09-01

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• In this Subject: Sociology
• By this author: Smith, Bill

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