NOTES FROM THE FIELD

Author: Bill Smith

Source: Social Marketing Quarterly, Volume 10, Number 1, January-March 2004 , pp. 60-63(4)

Publisher: Routledge, part of the Taylor & Francis Group

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Document Type: Research article

DOI: http://dx.doi.org/10.1080/15245000490442686

Publication date: 2004-01-01

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