Social Marketing Quarterly

CHARTING THE COURSE FOR SOCIAL MARKETING TO PROMOTE DIET AND PHYSICAL ACTIVITY CONFERENCE PROCEEDINGS: INTRODUCTION AND OVERVIEW
pp. 3-5(3)
Authors: Cassady D.; Fridinger F.

EXPLICATING SOCIAL MARKETING: WHAT IS IT, AND WHAT ISN'T IT?
pp. 7-13(7)
Author: Maibach E.W.

IS SOCIAL MARKETING AN EFFECTIVE TOOL TO REDUCE HEALTH DISPARITIES?
pp. 14-31(18)
Authors: Williams J.D.; Kumanyika S.K.

MARKETING DIET AND EXERCISE: LESSONS FROM MAMMON
pp. 32-39(8)
Author: Hastings G.

THE "DOUBLEMINT" FACTOR: ISSUES AND CHALLENGES IN MARKETING NUTRITION AND PHYSICAL ACTIVITY BEHAVIORS IN ONE PROGRAM
pp. 40-52(13)
Authors: Fridinger F.; Kirby S.

USING SOCIAL MARKETING TO PROMOTE A HEALTHY DIET AND PHYSICAL ACTIVITY: THE NEED FOR TRAINING PUBLIC HEALTH PROFESSIONALS
pp. 53-62(10)
Authors: Cassady D.; Culp J.; Watnik M.

PROMOTING HEALTH & PREVENTING DISEASE: HOW WILL WE MEET THE CHALLENGE OF BEHAVIOR CHANGE?
pp. 64-66(3)
Author: Leonard Syme S.

SOCIAL MARKETING AND ENVIRONMENT-BEHAVIOR RELATIONSHIPS: ALTERNATIVE MODELS FOR EXPLAINING AND CHANGING PHYSICAL ACTIVITY AND NUTRITION
pp. 67-68(2)
Author: Elder J.P.

FOOD ON THE RUN: USING SOCIAL MARKETING AND MEDIA ADVOCACY FOR SOCIAL CHANGE
pp. 69-70(2)
Authors: Walter C.G.; Agron P.

SOCIAL MARKETING RESOURCES
pp. 71-74(4)
Author: Pintado I.

LOOKING AHEAD
pp. 75-77(3)

EDITOR'S NOTES
pp. 78-81(4)
Author: Lindenberger J.