Public Consultation and Place-Marketing in the Revitalisation of the Port Adelaide Waterfront

Author: Oakley, Susan

Source: Urban Policy and Research, Volume 25, Number 1, March 2007 , pp. 113-128(16)

Publisher: Routledge, part of the Taylor & Francis Group

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Abstract:

The Port Adelaide waterfront redevelopment is a property-led urban venture that is being driven by a logic and ideology of new forms of urban politics that are oriented towards post-industrial capital accumulation. While local residents are in favour of the waterfront being revitalised there is concern about the nature and scale of the redevelopment being proposed. Through a carefully managed 'place-marketing' process, the Port's industrial landscape is to be re-conceptualised as a future-oriented landscape of cosmopolitan residential-work-leisure lifestyle as an expression of desire for professional occupancy. The study reveals that local participation and influence in planning decisions of this public-private venture is somewhat marginal to economic considerations.

Keywords: Urban governance; place-marketing; Port Adelaide; urban waterfront redevelopment regeneration; consumption

Document Type: Research article

DOI: http://dx.doi.org/10.1080/08111140701225594

Affiliations: 1: School of Social Sciences, The University of Adelaide, Adelaide, Australia

Publication date: 2007-03-01

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