Skip to main content

The Vernacular International: Heimat, Modernism and the Global Market in Early Twentieth-Century Germany

Buy Article:

$47.00 plus tax (Refund Policy)

This article proposes a reconceptualisation of regionalism, nationalism and globalisation as simultaneous and causally connected phenomena, which first peaked in the early decades of the twentieth century. Focusing on figures such as Hermann Muthesius, Fritz Schumacher and others active in the Deutscher Werkbund, it examines how competition in the global market inspired a search for modern yet uniquely national forms that derived their 'authenticity' from vernacular culture. Yet paradoxically, the visual vocabulary of Heimat was frequently inspired by English and American models. This article interprets the aesthetic and political translations which the peripatetics of localism entailed, and shows how consumer goods 'made in Germany' came to be invested with a sense of cultural mission.
No Reference information available - sign in for access.
No Citation information available - sign in for access.
No Supplementary Data.
No Data/Media
No Metrics

Document Type: Research Article

Publication date: 2002-03-01

More about this publication?
  • Access Key
  • Free content
  • Partial Free content
  • New content
  • Open access content
  • Partial Open access content
  • Subscribed content
  • Partial Subscribed content
  • Free trial content
Cookie Policy
X
Cookie Policy
Ingenta Connect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more