Profitability & Cost Structure

Author: Primary Research Group¹

Source: The Survey of Distance Learning Programs in Higher Education, 2001 , pp. 109-115(7)

Publisher: Primary Research Group

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Abstract:

The Survey of Distance Learning Programs in Higher Education, 2001 Edition The 2001 edition of our popular The Survey of Distance Learning Programs in Higher Education offers up-to-date information on the practices and technologies used in distance learning programs, as well as on students, faculty, and courses. Hundreds of tables provide the distance learning administrator with useful benchmarking data.

Chapter focuses on profitability and cost structure and provides data including self-assessment of profitability of the distance learning program, percentage by which revenues exceeded expenses among profitable programs, and percentage of total costs accounted for by advertising and marketing. All are broken out by type of college, number of students enrolled in distance learning programs, and number of students enrolled in the college.

Keywords: Distance learning profitability; Distance learning salaries and benefits; Distance learning advertising and marketing

Language: English

Document Type: Research article

Affiliations: 1: Primary Research Group, Inc.

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