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Effects of Biggest Loser Exercise Depictions on Exercise-Related Attitudes

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Abstract:

Objectives: To examine whether participants who watched an exercise-related segment of The Biggest Loser television program would have different explicit and implicit affective exercise-related attitudes than those of control participants. Methods: University students (N=138) watched a clip of The Biggest Loser or American Idol, then completed a Go/No-go Association Task, a thought-listing task, and questionnaires measuring explicit attitudes, activity level, and mood. Results: Participants who watched The Biggest Loser had significantly lower explicit, but not implicit, attitudes towards exercise than did control participants. Conclusions: There is a need to examine the influence of popular media depictions of exercise.

Keywords: EXERCISE; EXPLICIT ATTITUDES; IMPLICIT ATTITUDES; MEDIA

Document Type: Research Article

DOI: http://dx.doi.org/10.5993/AJHB.37.1.11

Affiliations: 1: Faculty of Physical Education and Recreation, University of Alberta, Faculty of Physical Education and Recreation, University of Alberta, Edmonton, Alberta, Canada. tanya.berry@ualberta.ca 2: Faculty of Physical Education and Recreation, University of Alberta, Faculty of Physical Education and Recreation, University of Alberta, Edmonton, Alberta, Canada

Publication date: January 1, 2013

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  • The American Journal of Health Behavior seeks to improve the quality of life through multidisciplinary health efforts in fostering a better understanding of the multidimensional nature of both individuals and social systems as they relate to health behaviors.

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