@article {Furia:2009:1087-3244:256, author = "Furia, Andrea C. and Lee, Rebecca E. and Strother, Myra L. and Huang, Terry T-K", title = "College Students' Motivation to Achieve and Maintain a Healthy Weight", journal = "American Journal of Health Behavior", volume = "33", number = "3", year = "2009", abstract = "Objectives: To develop and refine a scale of motivational factors related to healthy weight achievement and maintenance and to examine differences by gender and weight status.
Methods: A cross-sectional survey of 300 university students aged 18-24 years.Results: Factor analysis yielded 6 factorsIntrinsic (Cronbach's 0.73): affective motivation, self-efficacy/interest; Extrinsic (Cronbach's 0.68): social reward, peer pressure, lack of choice, and authority influence. Males and normal-weight students showed higher affective motivation and overall intrinsic motivation compared to females and overweight students, (P<.001).Conclusion: Intrinsic motivational factors and gender differences should be considered in developing obesity prevention interventions in this age-group.", pages = "256-263", url = "http://www.ingentaconnect.com/content/png/ajhb/2009/00000033/00000003/art00004", doi = "doi:10.5993/AJHB.33.3.4", keyword = "weight maintenance, obesity, overweight, motivation, college students" }