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Do Patterns of Knowledge and Attitudes Exist Among Unvaccinated Seniors?

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Objective: To examine patterns of knowledge and attitudes among adults aged > 65 years unvaccinated for influenza. Methods: Surveyed Medicare beneficiaries in 5 areas; clustered unvaccinated seniors by their immunization related knowledge and attitudes. Results: Identified 4 clusters: Potentials (45) would receive influenza vaccine to prevent disease; Fearful Uninformeds (9) were unsure if influenza vaccine causes illness; Doubters (27) were unsure if vaccine is efficacious; Misinformeds (19) believed influenza vaccine causes illness. More Potentials (75) and Misinformeds (70) ever received influenza vaccine than did Fearful Uninformeds (18) and Doubters (29). Conclusion: Findings suggest that cluster analyses may be useful in identifying groups for targeted health messages.

Keywords: aging; attitudes, and behaviors; cluster analysis; immunization; influenza; knowledge

Document Type: Research Article


Publication date: 2006-11-01

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  • The American Journal of Health Behavior seeks to improve the quality of life through multidisciplinary health efforts in fostering a better understanding of the multidimensional nature of both individuals and social systems as they relate to health behaviors.

    The Journal aims to provide a comprehensive understanding of the impact of personal attributes, personality characteristics, behavior patterns, social structure, and processes on health maintenance, health restoration, and health improvement; to disseminate knowledge of holistic, multidisciplinary approaches to designing and implementing effective health programs; and to showcase health behavior analysis skills that have been proven to affect health improvement and recovery.

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