Skip to main content

The Moral Economic Man

Buy Article:

$25.00 plus tax (Refund Policy)

Abstract:

Economic behavior is multifaceted and context-dependent. However, the so-called Homo Oeconomicus model states that agents are perfectly rational, self-interest-maximizing beings. This model can be criticized on both empirical and normative grounds. Understanding economic behavior requires a more complex and dynamic framework.

In the ‘I & We’ paradigm developed by Amitai Etzioni, economic behavior is co-determined by utility calculations and moral considerations. Two major factors can explain the ethicality of economic behavior; namely, the moral character of the agents and the relative cost of ethical behavior.

Economic agents are moral beings, but the ethical fabric of the economy determines which face of the Moral Economic Man predominates.

Keywords: economic behavior; ethical fabric of the economy; rational choice; ‘I & We’ paradigm

Document Type: Research Article

DOI: http://dx.doi.org/10.3726/978-3-0353-0378-0_3

Publication date: January 1, 2007

More about this publication?
  • Ethics in the Economy
    The first part contains challenging papers on the myth of rationality, corporate social responsibility, critical pragmatism, moral disengagement mechanisms, and ethical decision-making. The papers listed under 'Innovative Practices and Policy Reforms' address issues of authenticity in business, sustainable investments, ethical consumerism, and happiness in economics. The Opinions section focuses on the ecological sustainability of business. The Debate section concentrates on the ethics management paradox, which states that opportunistic ethical initiatives fail. Only genuine ethics works in business.
  • Submit a Paper
  • Purchase hard copy print edition
  • Learn more about Peter Lang @ GSE Research
  • ingentaconnect is not responsible for the content or availability of external websites
plpg/ethecon/2007/00000001/00000014/art00004
dcterms_title,dcterms_description,pub_keyword
6
5
20
40
5

Access Key

Free Content
Free content
New Content
New content
Open Access Content
Open access content
Subscribed Content
Subscribed content
Free Trial Content
Free trial content
Cookie Policy
X
Cookie Policy
ingentaconnect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more