The Handbook of Customer Satisfaction and Loyalty Measurement, 3rd edn
Author: Connie Chang, Chiao-Yun
Source: Journal of Targeting, Measurement and Analysis for Marketing, Volume 15, Number 4, September 2007 , pp. 277-278(2)
Publisher: Palgrave Macmillan
Abstract:
Journal of Targeting, Measurement and Analysis for Marketing (2007) 15, 277-278. doi:10.1057/palgrave.jt.5750053Document Type: Research article
DOI: http://dx.doi.org/10.1057/palgrave.jt.5750053
Affiliations: 1: 1Warwick Business School, UK
Publication date: 2007-09-01
- In this: publication
- By this: publisher
- In this Subject: Business , Mathematics and Statistics
- By this author: Connie Chang, Chiao-Yun

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