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This title is now published as Journal of Medical Marketing

Publisher: Palgrave Macmillan

Volume 1, Number 1, 1 July 2000

Editorial
pp. 5-6(2)
Author: Smith, B.

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Corporate identity cues: The significance of the sales force
pp. 9-19(11)
Authors: Dimopoulou, E.; Fill, C.

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Reimbursement and pricing of medical devices in Germany
pp. 53-58(6)
Author: Schmitt, J.M.

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NICE: Opportunity or threat?
pp. 59-65(7)
Author: Camps-Walsh, G.

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Medical Market Review
pp. 82-85(4)
Author: Smith, B.

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