Book reviews
Source: International Journal of Educational Advancement, Volume 4, Number 2, October 2003 , pp. 205-211(7)
Publisher: Palgrave Macmillan
Abstract:
Transformational Boards: A Practical Guide to Engaging Your Board and Embracing Change by Byron L. Tweeten. Reviewed by Donald A. PetkusCompeting for Students, Money, and Reputation: Marketing the Academy in the 21st Century by Larry D. Lauer. Reviewed by Patricia VandenBergNew Strategies for Educational Fund Raising by Michael J. Worth (Ed.). Reviewed by Barbara G. StoweKeywords: educational advancement; communications; public relations; marketing; fund raising; alumni relations; development; campaign; nonprofit; colleges; universities; schools; higher education
Document Type: Book review
Publication date: 2003-10-01
- Currently published under the ISSN 1744-6503.
- In this: publication
- By this: publisher
- In this Subject: Education

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