Previously published as The Journal of Database Marketing

The Journal of Database Marketing & Customer Strategy Management was previously published as The Journal of Database Marketing.

Publisher: Palgrave Macmillan

Related content
Volume 13, Number 4, 1 July 2006

< previous issue | all issues | next issue >

Favourites:Add to Favourites

Editorial
pp. 245-247(3)
Author: Ozimek, John

Favourites:Add to Favourites

Recruiting CRM specialists
pp. 271-281(11)
Authors: Stone, Merlin; Nowell, Matthew

Favourites:Add to Favourites

From customer data to value: What is lacking in the information chain?
pp. 282-299(18)
Authors: Crié, Dominique; Micheaux, Andrea

Favourites:Add to Favourites

The 2005 Information Management Awards
pp. 309-318(10)
Author: Ozimek, John

Favourites:Add to Favourites

The future for ‘do-it-yourself’ customer service
pp. 324-330(7)
Author: Coad, Tony

Favourites:Add to Favourites

Legal update: Evaluating database right
pp. 331-335(5)
Authors: Nettleton, Ewan; Tuxford, Sam

Favourites:Add to Favourites

Share Content

Access Key

Free Content
Free content
New Content
New content
Open Access Content
Open access content
Subscribed Content
Subscribed content
Free Trial Content
Free trial content
Cookie Policy
X
Cookie Policy
ingentaconnect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more