Customer experience management: Industry trends - An interview with Bob Kennedy of Tealeaf Technologies

Author: Kennedy, Bob

Source: Journal of Digital Asset Management, Volume 5, Number 3, June 2009 , pp. 135-147(13)

Publisher: Palgrave Macmillan

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Abstract:

Michael Moon interviews Bob Kennedy, Sales Director for Tealeaf Technologies, on topics around customer experience management, business intelligence and the future of web analytics.Journal of Digital Asset Management (2009) 5, 135-147. doi:10.1057/dam.2009.9

Document Type: Research article

DOI: 10.1057/dam.2009.9

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