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Workflow and asset management for retail marketing and merchandising in the era of hyper-localization and micro-messaging – An Interview with Doug Liles of Enterprise Solutions

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Abstract:

Michael Moon and Doug Liles discuss the future of Digital Content Delivery for Retail Marketing and Promotion in an ever more mobile and local world.Journal of Digital Asset Management (2009) 5, 83–89. doi:10.1057/dam.2008.57

Document Type: Research Article

DOI: http://dx.doi.org/10.1057/dam.2008.57

Publication date: April 1, 2009

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