The Journal of Brand Management

Reputation management in times of crisis
pp. 499-503(5)
Author: Sarstedt, Marko

Dimensions of purchase-decision involvement: Affective and cognitive involvement in product and brand
pp. 504-519(16)
Authors: Kim, Jooyoung; Sung, Yongjun

Beyond the logo: Brand management for cities
pp. 520-531(12)
Authors: Ashworth, Gregory; Kavaratzis, Mihalis

Employees' commitment to brands in the service sector: Luxury hotel chains in Thailand
pp. 532-544(13)
Authors: Kimpakorn, Narumon; Tocquer, Gerard

Colour and meaning in corporate logos: An empirical study
pp. 545-555(11)
Author: Hynes, Niki

Brand positioning in the B2B online environment: A case from the UK print industry
pp. 556-570(15)
Authors: Virtsonis, Nicolas; Harridge-March, Sally

Intellectual property issues for marketers in the virtual world
pp. 571-581(11)
Authors: Bonifield, Carolyn M; Tomas, Amy M

Nation branding: Concepts, issues, practice
pp. 582-583(2)
Author: Davies, Gary