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By this author: Mick P. Couper ;&nbsp; Roger Tourangeau

Authors: Mick P. Couper; Roger Tourangeau

Source: Public Opinion Quarterly, Volume 68, Number 2, 2004 , pp. 255-266(12)

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Published since 1937, Public Opinion Quarterly is among the most frequently cited journals of its kind. Such interdisciplinary leadership benefits academicians and all social science researchers by providing a trusted source for a wide range of high quality research. POQ selectively publishes important theoretical contributions to opinion and communication research, analyses of current public opinion, and investigations of methodological issues involved in survey validity-- including questionnaire construction, interviewing and interviewers, sampling strategy, and mode of administration. The theoretical and methodological advances detailed in pages of POQ ensure its importance as a research resource.

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