Home >> Young Consumers: Insight and Ideas for Responsible Marketers, Volume 5, Number 3

Defusing the diet time bomb - yes?

Source: Young Consumers: Insight and Ideas for Responsible Marketers, Volume 5, Number 3, 2004 , pp. 35-36(2)

Publisher: Emerald Group Publishing Limited

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Abstract:

Comments on the Food Standards Agency debate in London in January 2004, over food promotion and children. Presents two views: from Rachel Carey, Associate Director of NOP World, and Brinsley Dresden, Head of Advertising Law at Lewis Silkin.

Keywords: Advertising; Children (age groups); Food and drink; Obesity; United Kingdom

Document Type: Research article

Publication date: 2004-06-01

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