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Home / Journal of Place Management and Development, Volume 2, Number 1

Publisher: Emerald Group Publishing Limited

Volume 2, Number 1, 2009

Moving Milan towards Expo 2015: designing culture into a city brand
pp. 8-22(15)
Authors: Carlo, Manuela De; Canali, Silvia; Pritchard, Annette; Morgan, Nigel

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Who's your target? The creative class as a target group for place branding
pp. 23-32(10)
Author: Zenker, Sebastian

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Santa Fe: a "global enclave" in Mexico city
pp. 33-40(8)
Author: Negrete, Margarita Pérez

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Ambassador networks and place branding
pp. 41-51(11)
Authors: Andersson, Marcus; Ekman, Per

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Can association methods reveal the effects of internal branding on tourism destination stakeholders?
pp. 52-69(18)
Authors: Wagner, Olivia; Peters, Mike

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Investor-based place brand equity: a theoretical framework
pp. 70-84(15)
Author: Jacobsen, Björn P.

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