ISSN 1753-8335 (Print)
Publisher: Emerald Group Publishing Limited
Moving Milan towards Expo 2015: designing culture into a city brand
Carlo, Manuela De; Canali, Silvia; Pritchard, Annette; Morgan, Nigel
Who's your target? The creative class as a target group for place branding
Santa Fe: a "global enclave" in Mexico city
Negrete, Margarita Pérez
Ambassador networks and place branding
Andersson, Marcus; Ekman, Per
Can association methods reveal the effects of internal branding on tourism destination stakeholders?
Wagner, Olivia; Peters, Mike
Investor-based place brand equity: a theoretical framework
Jacobsen, Björn P.