International Journal of Pharmaceutical and Healthcare Marketing

Determinants of consumer-driven healthcare: Self-confidence in information search, health literacy, and trust in information sources
pp. 8-24(17)
Authors: Ha, Sejin; Lee, Yun Jung

National study of injury-increasing analgesics in the elderly
pp. 25-42(18)
Authors: Blackwell, Steven A.; Baugh, David K.; Montgomery, Melissa A.; Ciborowski, Gary M.; Levy, Jesse M.

Users' consumption of healthcare videos on hospital web sites
pp. 43-53(11)
Authors: Huang, Edgar; Bolchini, Davide; Jones, Josette F.

Lifetime value model in the medical sector: a case study of a restoration and beauty clinic
pp. 54-66(13)
Authors: Zare-Hoseini, Z.; Tarokh, M.J.; Nooghabi, H. Jabbari