Journal of Fashion Marketing and Management

ABC/ABM - activity-based costing and activity-based management: A profitability model for SMEs manufacturing clothing and textiles in the UK
pp. 8-19(12)
Author: Hughes, Andrew

Drivers of new product success in the Italian sport shoe cluster of Montebelluna
pp. 20-42(23)
Authors: Ciappei, Cristiano; Simoni, Christian

Consumer shopping value for retail brands
pp. 43-53(11)
Authors: Carpenter, Jason M; Moore, Marguerite; Fairhurst, Ann E

Instrument development and evaluation for measuring USA apparel product design attributes
pp. 54-70(17)
Authors: Miller, Nancy J; Campbell, J.R.; Littrell, Mary A; Travnicek, Daryl

A qualitative study of micromarketing merchandising in the US apparel retail industry
pp. 71-82(12)
Authors: Halepete, Jaya; Hathcote, Jan; Peters, Cara

Ethnicity and consumer choice: A study of consumer levels of involvement in Indian ethnic apparel and contemporary American clothing
pp. 83-105(23)
Authors: Rajagopalan, Ramya; Heitmeyer, Jeanne

A consumer shopping channel extension model: attitude shift toward the online store
pp. 106-121(16)
Authors: Kim, Jihyun; Park, Jihye

The application of a layered system to the marketing of outdoor clothing
pp. 122-129(8)
Author: Ruckman, J.E.