Journal of Fashion Marketing and Management

The economic determinants of clothing consumption in the UK 1361-2026
pp. 326-339(14)
Authors: Richard M Jones; Steven G Hayes

Retail performance measures for seasonal fashion
pp. 340-351(12)
Authors: Heikki Mattila; Russell King; Nina Ojala

Forecasting skill needs in the UK clothing industry
pp. 352-362(11)
Authors: Jonathan Winterton; Ruth Winterton

Rural shoppers: who gets their apparel dollars?
pp. 363-380(18)
Authors: Pauline Sullivan; Ronald Savitt; Yi Zheng; Yanli Cui

Mixed reality merchandising: bricks, clicks - and mix
pp. 381-395(15)
Authors: Marcy L Koontz; Ian E Gibson

Differences in purchase behavior between France and the USA: the cosmetic industry
pp. 396-407(12)
Authors: J Michael Weber; Julie Capitant de Villebonne