Managing future expectations globally

Author: Mercer D.

Source: Foresight - The journal of future studies, strategic thinking and policy, Volume 4, Number 6, 2002 , pp. 46-52(7)

Publisher: Emerald Group Publishing Limited

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Abstract:

In this paper, some of the most important results of the recent work of the author's Futures Observatory, the culmination of a decade of global research involving several thousand managers and professionals from large organisations, are explored in the context of the long-range planning undertaken by larger organisations, especially governments, which can positively influence their environments. A range of research techniques has been developed to allow them to identify possible futures and - where possible - to manipulate them. The paper also includes a summary of the fundamental concepts underpinning the work and of the evidence which validates this.

Keywords: Globalization; Forecasting; Strategic Planning; Multinationals

Document Type: Research article

Publication date: 2002-12-01