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Strategy and Leadership logo Previously published as The Antidote

Strategy and Leadership was previously published as The Antidote.

Publisher: Emerald Group Publishing Limited

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Volume 5, Number 6, 2000

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Competition isn't someone else's job!
pp. 4-5(2)
Author: T, Kippenberger,

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Remember the USP? (Unique selling proposition)
pp. 6-8(3)
Author: T, Kippenberger,

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Competing through alliances
pp. 9-11(3)
Author: T, Kippenberger,

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Co-branding as a new competitive weapon
pp. 12-15(4)
Author: T, Kippenberger,

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Culture and structure as a competitive advantage
pp. 16-19(4)
Author: T, Kippenberger,

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Competing in hi-tech markets
pp. 20-23(4)
Author: T, Kippenberger,

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The myth of Japanese competitiveness
pp. 24-26(3)
Author: T, Kippenberger,

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Competitive imperatives for the new e-conomy
pp. 27-30(4)
Author: T, Kippenberger,

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The potential impact of B2B exchanges
pp. 31-34(4)
Author: T, Kippenberger,

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