Journal of Product and Brand Management

Leveraging profitability in low-margin markets
pp. 358-366(9)
Author: Smith, Gerald E.

Dimensions of price differential policies and seller trustworthiness: a social justice perspective
pp. 367-376(10)
Author: Guiltinan, Joseph

Price endings: magic and math
pp. 377-385(9)
Authors: Liang, Jianping; Kanetkar, Vinay

The role of perceived risk in pricing strategy for industrial products: a point-of-view perspective
pp. 386-393(8)
Authors: Hunt, James M.; Forman, Howard

Price-end biases in financial products
pp. 394-401(8)
Authors: Varki, Sajeev; Sabherwal, Sanjiv; Bitta, Albert Della; Moore, Keith M.

Explanatory factors regarding manufacturer brand price consistency
pp. 402-411(10)
Authors: MÚndez, JosÚ Luis; Oubi±a, Javier; Rubio, Natalia