ISSN 0736-3761 (Print)
Publisher: Emerald Group Publishing Limited
Japanese Consumer Protection pp. 5-14(10) Authors: Herbig, Paul A; Palumbo, Frederick A
Gaining a Competitive Advantage by Analyzing Aggregate Complaints pp. 15-26(12) Authors: Schibrowsky, John A; Lapidus, Richard S
The Industry-specific Basis of the Market Share-Profitability Relationship pp. 27-37(11) Authors: Fraering, J Martin; Minor, Michael S
Setting Promotional Goals: A Communications' Relationship Model pp. 38-49(12) Author: Jones, David B
Protecting Your Business Image: The Supreme Court Rules on Trade Dress pp. 50-55(6) Authors: Rosen, Meg; Alpert, Frank