One of the most difficult aspects of deriving an information management plan for a large knowledge-based enterprise is to determine what information people require to do their various tasks as well as help them expand and update their existing knowledge. Achieving this goal can be time consuming. To speed up and yet effectively define information needs, an electronic survey tool was designed to survey the employees of a large government organization. This paper concentrates on the development and implementation of the electronic survey including survey preparation, distribution, data collection and processing, and data analysis and evaluation. Practical, tested, guidelines are included. In addition, alternative means, tools and techniques to conduct the electronic survey are discussed.