The International Journal of Bank Marketing logo Emerald Group Publishing Limited logo

Publisher: Emerald Group Publishing Limited

Volume 22, Number 7, 2004
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Managing and implementing simultaneous transaction and relationship marketing
pp. 468-483(16)
Authors: Walsh, Susan; Gilmore, Audrey; Carson, David

In search of the Internet-banking customer: Exploring the use of decision styles
pp. 484-503(20)
Author: Durkin, Mark

Impersonalisation of electronic money: implications for bank marketing
pp. 504-521(18)
Author: Singh, Supriya

From relationships to experiences in retail financial services
pp. 522-539(18)
Authors: O'Loughlin, Deirdre; Szmigin, Isabelle; Turnbull, Peter

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