Storytellers and their discursive strategies in a post-acquisition process
Authors: Steuer, Ruth; Wood, Thomaz
Source: Journal of Organizational Change Management, Volume 21, Number 5, 2008 , pp. 574-588(15)
Publisher: Emerald Group Publishing Limited
Abstract:
<B>Purpose</B> - The aim is to discuss how storytelling can be used in different ways to enlighten change processes occurring within and after a takeover situation. <B>Design/methodology/approach</B> - Case study reseach based on in-depth interviews critically examined as forms of narratives. <B>Findings</B> - Storytelling gives the organisation the possibility to change its goals. <B>Research limitations/implications</B> - Through storytelling analysis contradictions and limitations are provoked within the takeover process. <B>Practical implications</B> - Storytelling is always about various stories, which one needs to read into practice. <B>Originality/value</B> - The paper illustrates the value of aquisitions as seen through the eyes of the key players.Keywords: Acquisitions and mergers; Change management; Narratives; Storytelling
Document Type: Research article
DOI: http://dx.doi.org/10.1108/09534810810903225
Publication date: 2008-08-29
- In this: publication
- By this: publisher
- In this Subject: Business
- By this author: Steuer, Ruth ; Wood, Thomaz

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