@article {Jones:2010:0263-4503:241, author = "Jones, Peter and Comfort, Daphne and Clarke-Hill, Colin and Hillier, David", title = "Retail experience stores: experiencing the brand at first hand", journal = "Marketing Intelligence & Planning", volume = "28", number = "3", year = "2010", itemtype = "article", issn = "0263-4503", publication date ="2010-05-11T00:00:00", pages = "241-248", url = "https://www.ingentaconnect.com/content/mcb/020/2010/00000028/00000003/art00001" parent_itemid = "infobike://mcb/020", publishercode ="mcb" } @article {Puncheva-Michelotti:2010:0263-4503:249, author = "Puncheva-Michelotti, Petya and Michelotti, Marco", title = "The role of the stakeholder perspective in measuring corporate reputation", journal = "Marketing Intelligence & Planning", volume = "28", number = "3", year = "2010", itemtype = "article", issn = "0263-4503", publication date ="2010-05-11T00:00:00", pages = "249-274", url = "https://www.ingentaconnect.com/content/mcb/020/2010/00000028/00000003/art00002" parent_itemid = "infobike://mcb/020", publishercode ="mcb" } @article {Gabrielli:2010:0263-4503:275, author = "Gabrielli, Veronica and Balboni, Bernardo", title = "SME practice towards integrated marketing communications", journal = "Marketing Intelligence & Planning", volume = "28", number = "3", year = "2010", itemtype = "article", issn = "0263-4503", publication date ="2010-05-11T00:00:00", pages = "275-290", url = "https://www.ingentaconnect.com/content/mcb/020/2010/00000028/00000003/art00003" parent_itemid = "infobike://mcb/020", publishercode ="mcb" } @article {Gök:2010:0263-4503:291, author = "Gök, Osman and Hacioglu, Gungor", title = "The organizational roles of marketing and marketing managers", journal = "Marketing Intelligence & Planning", volume = "28", number = "3", year = "2010", itemtype = "article", issn = "0263-4503", publication date ="2010-05-11T00:00:00", pages = "291-309", url = "https://www.ingentaconnect.com/content/mcb/020/2010/00000028/00000003/art00004" parent_itemid = "infobike://mcb/020", publishercode ="mcb" } @article {Chong:2010:0263-4503:310, author = "Chong, Woon Kian and Shafaghi, Mathew and Woollaston, Christopher and Lui, Vincent", title = "B2B e-marketplace: an e-marketing framework for B2B commerce", journal = "Marketing Intelligence & Planning", volume = "28", number = "3", year = "2010", itemtype = "article", issn = "0263-4503", publication date ="2010-05-11T00:00:00", pages = "310-329", url = "https://www.ingentaconnect.com/content/mcb/020/2010/00000028/00000003/art00005" parent_itemid = "infobike://mcb/020", publishercode ="mcb" } @article {Mencarelli:2010:0263-4503:330, author = "Mencarelli, Rémi and Marteaux, Séverine and Pulh, Mathilde", title = "Museums, consumers, and on-site experiences", journal = "Marketing Intelligence & Planning", volume = "28", number = "3", year = "2010", itemtype = "article", issn = "0263-4503", publication date ="2010-05-11T00:00:00", pages = "330-348", url = "https://www.ingentaconnect.com/content/mcb/020/2010/00000028/00000003/art00006" parent_itemid = "infobike://mcb/020", publishercode ="mcb" } @article {Vos:2010:0263-4503:349, author = "Vos, Lynn and Brennan, Ross", title = "Complementary and alternative medicine: shaping a marketing research agenda", journal = "Marketing Intelligence & Planning", volume = "28", number = "3", year = "2010", itemtype = "article", issn = "0263-4503", publication date ="2010-05-11T00:00:00", pages = "349-364", url = "https://www.ingentaconnect.com/content/mcb/020/2010/00000028/00000003/art00007" parent_itemid = "infobike://mcb/020", publishercode ="mcb" } @article {Abosag:2010:0263-4503:365, author = "Abosag, Ibrahim", title = "Dancing with macro-boycotters: the case of Arla Foods", journal = "Marketing Intelligence & Planning", volume = "28", number = "3", year = "2010", itemtype = "article", issn = "0263-4503", publication date ="2010-05-11T00:00:00", pages = "365-373", url = "https://www.ingentaconnect.com/content/mcb/020/2010/00000028/00000003/art00008" parent_itemid = "infobike://mcb/020", publishercode ="mcb" }