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Home / Marketing Intelligence & Planning, Volume 19, Number 7

Publisher: Emerald Group Publishing Limited

Volume 19, Number 7, 2001

An investigation into UK firms' use of trade missions
pp. 464-474(11)
Authors: Spence, Martine M; Crick, Dave

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Consumer perceptions of shopping bags
pp. 475-482(8)
Authors: Prendergast, Gerard; Ng, Shuk Wai; Leung, Lee Lee

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Consumers and brands: a study of the impact of self-image congruence on brand preference and satisfaction
pp. 482-492(11)
Authors: Jamal, Ahmad; Goode, Mark M.H.

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A preliminary study of product nature and electronic commerce
pp. 493-500(8)
Authors: Poon, Simpson; Joseph, Mathew

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Cross-cultural consumer decisions: consideration sets - a marketing universal?
pp. 500-506(7)
Authors: LeBlanc, Ronald P; Jr, Neil C Herndon

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Modelling distributor retention in network marketing organisations
pp. 507-514(8)
Authors: Msweli, Pumela; Sargeant, Adrian

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An empirical investigation of customer satisfaction with health care services
pp. 515-525(11)
Authors: Amyx, Douglas; Bristow, Dennis N

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