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Publisher: Emerald Group Publishing Limited

Volume 17, Number 7, 1999
Special issue: Marketing in the new millennium

Relationship marketing: a concept beyond the primary relationship
pp. 315-323(9)
Authors: Kandampully, Jay; Duddy, Ria

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Technology and the changing marketing world
pp. 329-332(4)
Authors: Moncrief, William C; Cravens, David W

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A disco(urse) inferno: the pitfalls of professionalism
pp. 333-343(11)
Author: Ellis, Nick

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Critical marketing in the classroom: possibilities and challenges
pp. 344-353(10)
Authors: Catterall, Miriam; Maclaran, Pauline; Stevens, Lorna

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Retro-marketing: yesterday's tomorrows, today!
pp. 363-376(14)
Author: Brown, Stephen

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