European Journal of Marketing

Revisiting the pioneering market orientation model in an emerging economy
pp. 713-721(9)
Authors: Dwairi, Musa; Bhuian, Shahid N.; Jurkus, Anthony

The state of internet marketing research: A review of the literature and future research directions
pp. 722-733(12)
Authors: Schibrowsky, John A.; Peltier, James W.; Nill, Alexander

Researching vulnerability: what about the researcher?
pp. 734-739(6)
Authors: Downey, Hilary; Hamilton, Kathy; Catterall, Miriam

An empirical examination of the pricing policies and their antecedents in the services sector
pp. 740-764(25)
Authors: Avlonitis, George J.; Indounas, Kostis A.

Identity studies: multiple perspectives and implications for corporate-level marketing
pp. 765-785(21)
Authors: He, Hong-Wei; Balmer, John M.T.

British consumers' evaluations of US versus Chinese goods: A multi-level and multi-cue comparison
pp. 786-820(35)
Authors: Leonidou, Leonidas C.; Palihawadana, Dayananda; Talias, Michael A.

Customer orientation and salesperson performance
pp. 821-835(15)
Authors: Cross, Mark E.; Brashear, Thomas G.; Rigdon, Edward E.; Bellenger, Danny N.

Service quality, relationship satisfaction, trust, commitment and business-to-business loyalty
pp. 836-867(32)
Authors: Caceres, Ruben Chumpitaz; Paparoidamis, Nicholas G.

Market orientation versus innovative culture: two routes to superior brand performance
pp. 868-887(20)
Authors: O'Cass, Aron; Ngo, Liem Viet

An assessment of product class involvement in food-purchasing behavior
pp. 888-914(27)
Authors: Drichoutis, Andreas C.; Lazaridis, Panagiotis; Jr, Rodolfo M. Nayga

Buyer satisfaction with relational exchange across the relationship lifecycle
pp. 915-938(24)
Authors: Terawatanavong, Civilai; Whitwell, Gregory J.; Widing, Robert E.

Exploring collaboration between sales and marketing
pp. 939-955(17)
Authors: Meunier-FitzHugh, Ken Le; Piercy, Nigel F.

Insights into interpreting integrated marketing communications: A two-nation qualitative comparison
pp. 956-970(15)
Authors: Eagle, Lynne; Kitchen, Philip J.; Bulmer, Sandy