European Journal of Marketing logo Emerald Group Publishing Limited logo

Publisher: Emerald Group Publishing Limited

Related content
Volume 40, Numbers 5-6, 2006

< previous issue | all issues | next issue >

Market scanning for new service development
pp. 466-484(19)
Authors: Olsen, Nina Veflen; Sallis, James

Large firms, entrepreneurial marketing processes, and the cycle of competitive advantage
pp. 485-501(17)
Authors: Miles, Morgan P.; Darroch, Jenny

The role of key account programs, trust, and brand strength on resource allocation in the channel of distribution
pp. 502-532(31)
Authors: Verbeke, Willem; Bagozzi, Richard P.; Farris, Paul

Supplier development practices: an exploratory study
pp. 554-571(18)
Author: Wagner, Stephan M.

Mapping the re-engagement of CRM with relationship marketing
pp. 572-589(18)
Authors: Mitussis, Darryn; O'Malley, Lisa; Patterson, Maurice

Emerging markets in black South African townships: Small local independently owned versus large national retailers
pp. 590-610(21)
Authors: Klemz, Bruce R.; Boshoff, Christo; Mazibuko, Noxolo-Eileen

Internal brand factors driving successful financial services brands
pp. 611-633(23)
Authors: Chernatony, Leslie de; Drury, Susan Cottam (nÚe

The six identities of marketing: a vector quantization of research approaches
pp. 634-661(28)
Authors: Franke, Nikolaus; Mazanec, Josef A.

Exploring salesperson learning in the client relationship nexus
pp. 662-681(20)
Authors: Turley, Darach; Geiger, Susi

Network-based strategy making for events tourism
pp. 682-695(14)
Author: Stokes, Robyn

Consumer-based brand equity and country-of-origin relationships: Some empirical evidence
pp. 696-717(22)
Authors: Pappu, Ravi; Quester, Pascale G.; Cooksey, Ray W.

< previous issue | all issues | next issue >

Key

Free Content
Free content
New Content
New content
Open Access Content
Open access content
Subscribed Content
Subscribed content
Free Trial Content
Free trial content

Text size:

A | A | A | A
Share this item with others: These icons link to social bookmarking sites where readers can share and discover new web pages. print icon Print this page