Home >> European Journal of Marketing, Volume 25, Number 9
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Publisher: Emerald Group Publishing Limited

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Volume 25, Number 9, 1991

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Exploring the Effects of Consumers' Dissatisfaction Level on Complaint Behaviours
pp. 7-21(15)
Authors: Singh, Jagdip; Pandya, Shefali

A Strategic Approach to Managing Buyer-Seller Relationships
pp. 22-37(16)
Authors: Krapfel, Robert E.; Salmond, Deborah; Spekman, Robert

The Role of Product Cues in Assessing Risk in Second-hand Markets
pp. 38-50(13)
Author: Gabbott, Mark

Export of Industrial Goods to Europe: The Case of Large Taiwanese Firms
pp. 51-63(13)
Authors: Tseng, Jou-ying; Yu, Chwo-Ming Joseph

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