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Project Business (UK): lessons from the pilot programme evaluation

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Abstract:

Reviews the lessons learned from the evaluation of the pilot of Project Business (UK), a new programme from Young Enterprise. Suggests that major successes of the programme included involvement on the part of all course participants, approval for course materials, student learning about economic issues and personal benefits for teacher and business partners. Highlights three main challenges for Young Enterprise: programme content, differentiation and management. Discusses the problems of managing these sorts of innovatory programmes at a distance to ensure that aims, ways of working and outcomes achieved are those designed for the project rather than those more locally designed. Overall the pilot was a success and more programmes of this sort are needed to enable young people to engage in a critical discourse about the world of business.

Keywords: Business; Project management; Students; Young people

Document Type: Research Article

DOI: http://dx.doi.org/10.1108/00400919610122465

Publication date: June 1, 1996

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