B2B Negotiation Support: The Need for a Communication Perspective

Authors: Weigand H.1; Schoop M.2; de Moor A.3; Dignum F.4

Source: Group Decision and Negotiation, Volume 12, Number 1, January 2003 , pp. 3-29(27)

Publisher: Springer

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Abstract:

Negotiation support is an important challenge for business-to-business e-commerce that is still poorly supported in current information systems. One reason is that negotiation processes are much harder to formalize than the business processes in the fulfilment phase. The goal of this paper is to provide the basis for a formal analysis of different types of electronic negotiations which can help developers of future negotiation support systems. The analysis is performed from a communication perspective, in particular, Habermas' theory of communicative action. Using this perspective, a distinction can be made between norm-oriented, goal-oriented and document-based negotiation. Whereas traditional modeling methods take a data-oriented view, the theory of communicative action supports a communication-oriented view that provides more insight in the logic of negotiation processes. The analysis forms the basis for the negotiation support prototype implemented within the ESPRIT project MeMo (Mediating and Monitoring Electronic Commerce) which was aimed at B2B e-commerce for SMEs in Europe.

Keywords: communicative action; deontic logic; e-commerce; MeMo; negotiation support systems

Language: English

Document Type: Research article

Affiliations: 1: Department of Information Management, Tilburg University, P.O. Box 90153, 5000 LE Tilburg, The Netherlands E-mail: weigand@kub.nl 2: Informatik V – Information Systems, Aachen University of Technology, Ahornstr. 55, D-52056 Aachen, Germany E-mail: schoop@informatik.rwth‐aachen.de 3: Department of Information Management, Tilburg University, P.O. Box 90153, 5000 LE Tilburg, The Netherlands E-mail: ademoor@kub.nl 4: Department of Computer Science, Utrecht University, P.O. Box 80089, 3508 TB, Utrecht, The Netherlands E-mail: dignum@cs.uu.nl

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