Book reviews

Source: Journal of Consumer Behaviour, Volume 3, Number 2, December 2003 , pp. 199-200(2)

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Abstract:

‘Consumer behaviour analysis: Critical perspectives on business and management’ by Gordon R. Foxall reviewed by DR GERI CLARKE

‘Understanding the consumer’ by Isabelle Szmigin reviewed by DR GERI CLARKE

Document Type: Miscellaneous

Publication date: 2003-12-01

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