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The Effects of Perceptual Based Image Gloss and Color on the Evaluation of Image Preference

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This study explores the correlation between perceptual based image gloss and color attribute and proposes a model of predicting the preference of business graphic images. The gloss perception is affected by various factors such as luminance, color, substrate, and micro gloss. For quantifying gloss, physical gloss measurement and visual gloss model has been developed with an acceptable correlation between objective measurement and subjective assessment. However, how the gloss perception correlates with color on customer-like image under a typical office viewing condition has been a remaining question. To answer this question, this study focuses on the effect of both image gloss perception and highly chromatic colors on the overall image preference. Vividness is a term representing chromaticness of colors. The color attribute of business graphic images is explained as vividness attribute by preferred-vividness and vividness metrics. Three psychophysical experiments are conducted in total: gloss perception on print samples on plain paper, preferred image gloss from various test images, overall image preference based on vividness and gloss level of the whole print. Consequently, business graphic image preference is modeled by CIELAB Chroma and lightness, and mean gloss.

Document Type: Research Article

Publication date: January 1, 2010

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  • For more than 25 years, NIP has been the leading forum for discussion of advances and new directions in non-impact and digital printing technologies. A comprehensive, industry-wide conference, this meeting includes all aspects of the hardware, materials, software, images, and applications associated with digital printing systems, including drop-on-demand ink jet, wide format ink jet, desktop and continuous ink jet, toner-based electrophotographic printers, production digital printing systems, and thermal printing systems, as well as the engineering capability, optimization, and science involved in these fields.

    Since 2005, NIP has been held in conjunction with the Digital Fabrication Conference.

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