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A PPML/T Based Variable Data Printing Engine

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Abstract:

The introduction during the last years of a new generation of digital presses that allow the production of high quality, sophisticated, individualized documents, has catalyzed the investment in new variable data printing solutions. This paper describes a PPML/T based variable data printing engine and its application in the Retail Printing System (RPS), an end-to-end solution for real time targeted marketing (RTTM) that produces personalized point of sale materials that can be fulfilled in multiple channels, like high volume digital presses or flat panel displays. The paper discusses the state of the art PPML/T templates, the interfaces and internal architecture of the VDP engine designed to facilitate and drastically reduce the costs of the development of new VDP applications.

Document Type: Research Article

Publication date: 2004-01-01

More about this publication?
  • For more than 30 years, IS&T's series of digital printing conferences have been the leading forum for discussion of advances and new directions in 2D and 3D printing technologies. A comprehensive, industry-wide conference that brings together industry and academia, this meeting includes all aspects of the hardware, materials, software, images, and applications associated with digital printing systems?particularly those involved with additive manufacturing and fabrication?including bio-printing, printed electronics, page-wide, drop-on-demand, desktop and continuous ink jet, toner-based systems, and production digital printing, as well as the engineering capability, optimization, and science involved in these fields. In 2016, the conference changed its name formally to Printing for Fabrication to better reflect the content of the meeting and the evolving technology of printing.

    Please note: For purposes of its Digital Library content, IS&T defines Open Access as papers that will be downloadable in their entirety for free in perpetuity. Copyright restrictions on papers vary; see individual paper for details.

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