Developing New Technology Platforms for New Business Models: Syngenta's Partnership with the University of Manchester

$30.60 plus tax (Refund Policy)

Buy Article:

Abstract:

Evidence from academic studies and national-level policy reports suggests that university-industry relationships are now widely practiced in many countries and increasing in importance. University innovation centers (UICs) offer one mechanism for managing these relationships. UICs are an instrument to mobilize a critical mass of researchers to build new technology platforms and enable the corporate partner to explore new business opportunities, a process that requires work on new business models to be carried out in parallel with technological research. As an example, the paper analyzes the partnership between agribusiness Syngenta AG and the University of Manchester (UK) to establish a UIC focused on the introduction of sensors and informatics into agriculture ("agri-electronics").

Keywords: AGRISCIENCE; BUSINESS-UNIVERSITY PARTNERSHIP; OPEN INNOVATION; STRATEGIC PARTNERSHIP

Document Type: Research Article

DOI: http://dx.doi.org/10.5437/08953608X540124

Publication date: January 1, 2011

More about this publication?
Related content

Tools

Favourites

Share Content

Access Key

Free Content
Free content
New Content
New content
Open Access Content
Open access content
Subscribed Content
Subscribed content
Free Trial Content
Free trial content
Cookie Policy
X
Cookie Policy
ingentaconnect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more