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OVERVIEW : As R&D executives cope with tight financial resources and demands for increasing new revenues, the pressure to measure their organizations increases. Metrics allow R&D leaders to optim ize R&D's productivity and justify to the CFO and CEO their returns on continued funding. There are actually rich sources of appropriate R&D metrics for leaders to select from. By understanding the recent history of such metrics, leaders can use them to set the context for discussions with their CEO. Additionally, it has become evident that managing any form of intellectual capital utilizes common measurement elements. Consequently, R&D leaders are in an excellent position to help the leaders of other corporate functions develop metrics for their respective organizations.
Document Type: Research Article
Publication date: November 1, 2003
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Research-Technology Management has been publishing peer-reviewed articles covering the entire spectrum of technological innovation since 1958. RTM is a leading source of knowledge and best practices on innovation management, from research and development through product development to marketing, for leaders of research, development, and engineering worldwide.