Shift–share analysis to measure arrivals competitiveness: the case of Vietnam, 1995–2007

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Abstract:

Vietnam has been recognized as a significant new tourist arrivals market in Asia. This study examines tourist arrivals in Vietnam compared with Thailand and China from 1995 to 2007. Shift–share analysis is used to test whether the emerging Vietnam market is impacting on the growth of the Thai or China markets. The findings indicate that shift–share analysis is a useful management tool when applied to measuring the competitive effect between rival markets. This analysis shows that Vietnam is increasingly specialized in attracting tourists from the Americas, Australasia and Europe, and that it has a competitive advantage over Thailand. It is also interesting to note that, since 1995, Vietnam increasingly has been losing ground in attracting more tourists from neighbouring Asian countries.

Keywords: CHINA; DYNAMIC SHIFT-SHARE ANALYSIS; THAILAND; TOURISM TRADE; TOURIST ARRIVALS; VIETNAM

Document Type: Research Article

DOI: http://dx.doi.org/10.5367/te.2011.0070

Publication date: August 1, 2011

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  • Tourism Economics, published bimonthly, is a peer-reviewed journal devoted to the economics and finance of tourism worldwide. Articles address the components of the tourism product (accommodation; restaurants; merchandizing; attractions; transport; entertainment; tourist activities); and the economic organization of tourism at micro and macro levels (market structure; role of public/private sectors; community interests; strategic planning; marketing; finance; economic development).

    Fast Track. Tourism Economics Fast Track papers have been peer-reviewed, revised and fully accepted for publication. However, although these are the final versions from the authors, they are unedited manuscripts and will undergo a rigorous editing process before their appearance in an issue of the journal. This means that the Fast Track manuscripts may not conform to journal style in terms of presentation, spelling and other usages. They may also contain errors of typography, grammar, spelling, referencing, etc, all of which will be corrected in the processes of copy-editing and proofreading.
    Tourism Economics operates a Fast Track online publication system so that papers can be published and made available almost immediately on final acceptance by the journal. Each Fast Track article is given a DOI. When the paper is assigned to an issue, this DOI will automatically be transferred to the article in the journal issue.
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    Once the paper has been published in an issue of the journal, the DOI will automatically resolve to that final version and the article can be cited in accordance with normal bibliographical conventions.

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