Determinants of the competitive advantage of residential tourism destinations in Spain
Abstract:This paper focuses on an analysis of the tourism competitiveness of residential destinations on the Spanish coast, applying Porter's competitive advantage theory. This analysis is conducted with a hypothesis test using a structural equation model based on Porter's competitive diamond. The paper shows that by analysing a range of variables, it is possible to develop attributes related to competitiveness which constitute Porter's diamond model, confirming that this theory is appropriate for explaining the tourism development processes in residential tourism destinations on the Spanish coast. The results show how the competitive difference between destinations in such a specific geographical area is based mainly on small details belonging to the advanced factors of the competitive advantage theory. Finally, there is cause for concern in the fact that the supporting and related sectors determinant has a negative influence on competitiveness.
Document Type: Research Article
Publication date: April 1, 2011
Tourism Economics, published bimonthly, is a peer-reviewed journal devoted to the economics and finance of tourism worldwide. Articles address the components of the tourism product (accommodation; restaurants; merchandizing; attractions; transport; entertainment; tourist activities); and the economic organization of tourism at micro and macro levels (market structure; role of public/private sectors; community interests; strategic planning; marketing; finance; economic development).
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