Free Content

Designing design and designing media

Author: Faust, Jurgen

Source: Technoetic Arts, Volume 8, Number 1, May 2010 , pp. 109-114(6)

Publisher: Intellect

Buy & download fulltext article:

Free content The full text is free.

View now:
PDF 142.4kb 


When we reframe design through a discourse, designing on a meta level, we are actually designing design, as we are giving design a different meaning, changing frame to include or exclude what we do or don't consider as a part of the field. Therefore we need to frame at first what we understand in speaking about design. And it is far more complex to speak about media design, since it triggers the idea of designing media. Marshall McLuhan's thoughts on media will help to explore what a media designer actually does; what he designs. However, if the digital media comes into place, the new medium, the digital medium, suddenly is the major carrier of all of society's messages. How does it change the designer's work, and does it require a different designer

Keywords: design discourse; designing design; designing media; firstorder and thirdorder design; media designer

Document Type: Research Article


Affiliations: Macromedia University for Media and Communication.

Publication date: May 1, 2010

More about this publication?
  • Technoetic Arts focuses upon the juncture between art, technology and the mind. Divisions between academic areas of study, once rigidly fixed, are gradually dissolving due to developments in science and cultural practice. This fusion has had a dramatic effect upon the scope of various disciplines. In particular, the profile of art has radically evolved in our present technological culture
  • Editorial Board
  • Information for Authors
  • Subscribe to this Title
  • ingentaconnect is not responsible for the content or availability of external websites
Related content



Free Content
Free content
New Content
New content
Open Access Content
Open access content
Subscribed Content
Subscribed content
Free Trial Content
Free trial content

Text size:

A | A | A | A
Share this item with others: These icons link to social bookmarking sites where readers can share and discover new web pages. print icon Print this page