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Protest and video activism

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Almost every one of the popular protest movements that have sprung up in the past couple of years in different parts of the world has taken to the Internet in a big way to organize and express itself. Indeed activists have proved extraordinarily adept in the use of the social media. There is a paradox in the way that growing numbers of people are using the products of consumerism to try and combat the power of the same global corporate capitalism that sells them these very tools and instruments of free counter-cultural production to begin with. This paradox has a history that this article brings back to mind, because one of the things about capitalism is that it not only creates the technologies employed in the mass media, but it cannot resist making consumer versions of the same gear – it is a simple question of maximizing the opportunities for consumption and profits – and the consequences are often contradictory.
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Keywords: capitalism; citizen journalism; protest; small media; social media; video activism

Document Type: Research Article

Affiliations: Roehampton University

Publication date: 2012-11-16

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  • The Journal of European Popular Culture investigates the creative cultures of Europe, present and past. Exploring European popular imagery, media, new media, film, music, art and design, architecture, drama and dance, fine art, literature and the writing arts, and more, the journal is also of interest to those considering the influence of European creativity and European creative artefacts worldwide.
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