@article {Gomes:2011:1741-878X:101,
	author = "Gomes, Marcio De Oliveira Mota; Danielle Miranda De Oliveira Arruda",
	title = "An analysis of consumer behaviour when adopting technological innovation: a Brazilian perspective of e-books",
	journal = "International Journal of Technology Marketing",
	volume = "6",
	number = "2",
	year = "2011",
	pages = "101-115",
	url = "http://www.ingentaconnect.com/content/ind/ijtmkt/2011/00000006/00000002/art00001",
	doi = "doi:10.1504/IJTMKT.2011.043450"
}

@article {Pae:2011:1741-878X:116,
	author = "Pae, Hyun Jung Lee; Jae H.",
	title = "The role of emotion in hi-tech product adoption: the case of WCDMA in Korea",
	journal = "International Journal of Technology Marketing",
	volume = "6",
	number = "2",
	year = "2011",
	pages = "116-129",
	url = "http://www.ingentaconnect.com/content/ind/ijtmkt/2011/00000006/00000002/art00002",
	doi = "doi:10.1504/IJTMKT.2011.043451"
}

@article {Fischer:2011:1741-878X:130,
	author = "Fischer, Jens Fahling; Ivo Blohm; Helmut Krcmar; Jan Marco Leimeister; Jan",
	title = "Accelerating customer integration into innovation processes using Pico Jobs",
	journal = "International Journal of Technology Marketing",
	volume = "6",
	number = "2",
	year = "2011",
	pages = "130-147",
	url = "http://www.ingentaconnect.com/content/ind/ijtmkt/2011/00000006/00000002/art00003",
	doi = "doi:10.1504/IJTMKT.2011.043449"
}

@article {Hyvarinen:2011:1741-878X:148,
	author = "Hyvarinen, Liisa",
	title = "Customer participation in innovation processes of inventors and SMEs",
	journal = "International Journal of Technology Marketing",
	volume = "6",
	number = "2",
	year = "2011",
	pages = "148-161",
	url = "http://www.ingentaconnect.com/content/ind/ijtmkt/2011/00000006/00000002/art00004",
	doi = "doi:10.1504/IJTMKT.2011.043453"
}

@article {Sarmiento:2011:1741-878X:162,
	author = "Sarmiento, Alexander Brem; Frank Muehlmann; Ted",
	title = "Marketing of new technologies: the case of renewable energies in the UK",
	journal = "International Journal of Technology Marketing",
	volume = "6",
	number = "2",
	year = "2011",
	pages = "162-177",
	url = "http://www.ingentaconnect.com/content/ind/ijtmkt/2011/00000006/00000002/art00005",
	doi = "doi:10.1504/IJTMKT.2011.043452"
}

@article {Deshmukh:2011:1741-878X:178,
	author = "Deshmukh, H.M. Jha Bidyarthi; Ashish K. Srivastava; P.V. Bokad; L.B.",
	title = "Case study Nokias strategies in Indian mobile handsets markets during 2002 to 2006",
	journal = "International Journal of Technology Marketing",
	volume = "6",
	number = "2",
	year = "2011",
	pages = "178-188",
	url = "http://www.ingentaconnect.com/content/ind/ijtmkt/2011/00000006/00000002/art00006",
	doi = "doi:10.1504/IJTMKT.2011.043448"
}