International Journal of Sport Management and Marketing

Still on their honeymoon: a five year case study of an American Hockey League team and the reasons for their continued success
pp. 1-14(14)
Authors: Bogle, Kimberly L.; Blais, Douglas D.; Eisenberg, Jeff

Do fans care about hot dogs? A satisfaction analysis of French ice hockey spectators
pp. 15-37(23)
Authors: Bodet, Guillaume; Bernache-Assollant, Iouri

The aftermath of the latest labour conflict in the National Hockey League: the impact on brand equity
pp. 38-54(17)
Authors: Marticotte, Francois; Carrier, Serge

Perceptions of constraints to NHL spectatorship
pp. 55-72(18)
Authors: Casper, Jonathan M.; Kanters, Michael A.; James, Jeffrey D.

Analysing motives of minor league hockey fans: the introduction of violence as a spectator motive
pp. 73-89(17)
Authors: Andrew, Damon P.S.; Koo, Gi-Yong; Hardin, Rob; Greenwell, T. Christopher

Symbolic isomorphism and legitimacy: New Zealand's Ice Blacks and Ice Fernz
pp. 90-100(11)
Authors: Phelps, Sean; Dickson, Geoff

The Puck Stops here: a brief report on National Hockey League fans' reactions to the 2004-2005 lockout
pp. 101-114(14)
Authors: Grieve, Frederick G.; Shoenfelt, Elizabeth L.; Wann, Daniel L.; Zapalac, Ryan K.

A comparison of motivational factors affecting attendance between avid and casual fans at minor hockey games
pp. 115-131(17)
Author: Hong, Jinbae

Differences in motives and points of attachment by season ticket status: a case study of ACHA
pp. 132-150(19)
Authors: Lee, Donghun; Trail, Galen T.; Anderson, Dean F.

Agenda-setting in minor league hockey: a strategic justification and practical guide
pp. 151-161(11)
Authors: Clavio, Galen; Miloch, Kimberly S.

If brand equity matters, where is the brand strategy? A look at Canadian hockey teams in the NHL
pp. 162-182(21)
Authors: Richelieu, Andre; Pons, Frank

Where did National Hockey League fans go during the 2004-2005 lockout? An analysis of economic competition between leagues
pp. 183-195(13)
Authors: Rascher, Daniel A.; Brown, Matthew T.; Nagel, Mark S.; McEvoy, Chad D.

The impact of team identification on ice hockey brand associations
pp. 196-210(15)
Authors: Ross, Stephen D.; Walsh, Patrick; Maxwell, Heather D.

Literature review on brand equity in professional team sport: a German perspective on ice hockey
pp. 211-225(15)
Author: Suckow, Christina

The marketing of a NHL hockey team
pp. 226-246(21)
Authors: Teed, Kenneth C.; Delpy-Neirotti, Lisa; Johnson, Scott R.; Seguin, Benoit